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In 1987 Vital Office Supplies (Pty) Ltd was awarded the South African distribution rights for Minolta Plain Paper Copiers, which, in those days, consisted solely of Black and White (monochrome) analogue models (but still State-Of-The-Art at the time!). Shortly afterwards we changed the company name to Reef Minolta (Pty) Ltd to acknowledge our newly awarded status and in 2002 we evolved into Reef Business Systems (Pty) Ltd. when we expanded our product range to encompass Plain Paper Fax Machines (remember them?!) and wide-Format plotter-printers.

The modest success which we have achieved over the 37 years we’ve been in business has been as a natural consequence of the good fortune we have had in continually adding above-average quality people to our ever-growing staff compliment, and vitally, at the same time, adding Industry award-winning brands to our product line-up. We also like to think that our stated policy of “under-promise and over-deliver” in every aspect of our operations has helped too.

We boast a sizeable team of Field Technical Engineers – often outnumbering our sales force – an endorsement of our commitment to provide the highest achievable standard of service to our burgeoning customer base.